CSR and responsible business

Great article on WorldChanging by Joel Makower, entitled Milton Friedman and the Social Responsibility of Business which repeats Friedman’s view that the sole purpose of business is to generate profit for shareholders…and that responsible business is therefore uncompetitive, costly and a distraction from their core obligation.

As Makower points out, we now know this to be nonsense: that ignoring environmental and social issues can be bad for business, and that this trend is only increasing. Want to recruit new graduates? Want to not poison/pollute your customers? Want to have raw materials to use in ten years time? Want to retain employees? And so on. If a company isn’t thinking in these kind of ways in this day and age, it will soon be left behind….better to be ahead of the curve than trying to claw your way up it over the next decade.

And that goes for big and small business: I enjoyed judging the CAF CCI awards recently, an enjoyment tempered only by how few SMEs enter the awards, a topic we discussed afterwards. So much discussion of CSR revolves (understandably) around the big boys that there is probably need for a corrective of some sort. I was interested to run across Small Business Journey the other day, which is an interesting way for “small businesses to realise more value by behaving responsibly”. Value of all types…

A few more corporate social responsibility pieces to end with:

– a corporate social responsibilty course in Barcelona (download the modules online) [via Audeamus]

– Fast Company have dished out their 2007 Social Capitalist Awards to, slightly bizarrely, 43 organisations (why 43? a secret homage to 43 Things and 43 Folders?)….mainly US-focused as ever, but worth reading some of their gumph as well, including their take on why this is all important: “A More Powerful Path

– A post linking to some debates about Product Red (iPod, AmEx etc. raising money for HIV); interestingly, there was someone on the radio this morning discussing how we should be giving African countries an army rather than aid…will try and find the link….. 

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Video posting: the Camel

 

Have a few bits of video I want to post up occasionally, so thought I would give this a test run (using VideoEgg.com). Here is a video of our local pub (the Camel) detailing its history during the war as an early social enterprise!

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Happy Social Enterprise Day: Social Enterprise Action Plan

So, drum roll, here’s the Social Enterprise Action Plan (pdf), and the Office of the Third Sector’s accompanying press release. And what does it say? Well, it’s in four areas which are:

1) Fostering a culture of social enterprise
2) Ensuring right information/advice are available
3) Enabling access to appropriate finance
4) Enabling social enterprises to work with government

Headlines within those include:

  • Promote social enterprise within schools, providing
    curriculum materials and ensuring it is studied in GCSE and A level
    business studies courses;
  • Appoint up to 20 social enterprise ambassadors to be role models for new entrepreneurs across the UK
  • Make over £18m available over the coming years to help knock down barriers to growth and enable social enterprises to thrive
  • Support the National Council for Graduate Entrepreneurship in promoting social enterprise as a career to young people
  • Research
    new ways to provide social enterprise learning at tertiary level and
    review whether existing professional training provisions meet the
    specific needs of social enterprises;
  • Support a marketing
    campaign to promote social enterprise to young people aged 14–30
    (Enterprise Insight’s Make Your Mark: Change Lives).

Which is all good, worthwhile stuff. Other points of interest include increased funding to the RDAs for social enterprise support, £10m directly for social enterprises (though how is to be decided), and involvement for social enterprises in the Olympics. At the launch of the plan this morning, both Gordon Brown and Ed Miliband name-checked the SSE and our work, which is good to hear. Later on today, our Chief Exec Alastair Wilson will also be appearing on a Dragon’s Den-type panel with Tim Smit, Cliff Prior (new CEO of UnLtd) and Ed Miliband as part of today’s activities; who will be the Simon Cowell?

It is perhaps interesting to compare the main themes with those that Alun Michael announced in the Spring:

  • confirming the value and credibility of social enterprise through new research into the impact of social enterprise;
  • embedding social enterprise as a recognised business model by
    ensuring that the publicly funded business support provided by RDAs is
    readily available and applicable to social enterprise;
  • helping to open markets to social enterprise by working with other
    government departments and local authority purchasers to remove
    barriers within the procurement process for third sector organisations;
    and
  • encouraging new entrants to social enterprise by raising awareness
    of social enterprise among new entrepreneurs, working with Enterprise
    Insight, National Council of Graduate Entrepreneurship and the Social
    Enterprise Coalition.

Quite similar, although "encouraging new entrants" has become the wider "fostering a culture of….", but it’s all there otherwise, in a coherent and comprehensive way. It will be interesting to track the regular progress reports on the Cabinet Office website…

Lest we get too Anglo-centric though,  it’s worth noting that the Scottish Social Enterprise Coalition have also launched their manifesto (Bigger Better Bolder) today. See here for more (and to download), but the key points are:

  • Delivering 10% of public spending through social enterprise by 2012
  • Using community benefit clauses in all public procurement contracts
  • Making it easier to communities to own assets and develop enterprises
  • Developing a joined-up national program for supported employment
  • Creating new investment models for businesses making social or environmental benefits

Also today is Make Your Mark with a Tenner wherein 10,000 young people are being given £10 and challenged as follows: "Each student is ‘loaned’ £10 and given 1 month to make an impact. Participants
must work to the best of their abilities to ensure that within one
month they are able to repay their initial £10 and demonstrate how they
made their mark and what profit they made." The 50 who make the biggest profit and the 50 who make the biggest social impact will be highlighted….

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Scruples and social entrepreneurs

Having returned and inspired from one of the most pleasant judging panel sessions in the history of awards (there should be a photo of us next to ‘consensus’ in the dictionary) [I am a judge on the CAF CCI Innovation Award – I could tell you, but then I’d have to kill you…etc], I find social enterprise and social entrepreneurs in this week’s issue of Third Sector like ‘Blackpool’ through a stick of rock.

After Jonathan Bland and Ed Miliband on the forthcoming Social Enterprise Action Plan (unfortunate acronym) comes Allison Ogden-Newton from SEL on why we need more ethical businesses [I’ll link to these when Third Sector puts them online]. Then there is a comment piece by Nick Cater entitled “Skollarship, or how to forget your scruples”….which is so flawed as to have roused myself to write a letter  (ok, e-mail) in to the magazine. He accuses social enterprises of having a “chequered history” and a “confused focus”, takes a random shot at the funding of the Skoll Centre for Social Entrepreneurship, and then deconstructs their criteria for social entrepreneurs. So, for example, he ‘translates’ these for us (in red here):

– A willingness to face failure and start again
(Leave funders and beneficiaries in the lurch and move on)

– A bias towards action rather than reflection
(Don’t think, consider or care about the consequences)

– A habit of developing a network and subtly or unsubtly exploiting its members
(Line em up and lead em up the garden path)

And so on. Of course one might equally put in brackets behind these:
(Not wanting to sustain an ineffective and unsuccessful project)

and (Not wanting to spend entire life in committees, meetings or (!) writing about improving things, rather than actually doing anything)

and (Developing support networks, useful contacts and routes of opportunity to improve impact)

but let’s not ruin a lazy argument… He also suggests (tongue in cheek, I assume) that social entrepreneurs are “mercenaries selling questionable goods for whatever they can get”.

Anyway, obviously we differ from the Skoll Centre (we are practical, rather than academic; their focus is global, ours is more UK etc.), but we certainly share common goals of promoting the movement and encouraging new entrants from all walks of life. So, here’s my response to Nick Cater’s piece:

“Nick Cater’s sideswipe at social entrepreneurs is lazy and misleading, but the piece does raise some interesting points, albeit by accident, rather than design.

The first is that the point about “beneficiaries being left in the lurch” should remind us that many social entrepreneurs were themselves viewed (patronisingly?) as ‘beneficiaries’; that is, they often come from the community they are aiming to serve (so cannot leave them behind so easily). The second is that the myth of the heroic individual social entrepreneur is just that, a myth: all successful entrepreneurs work through building networks of support and influence; what this has to do with garden paths, I have no idea.

The third is is that of a “chequered history”: I can’t speak for others in the field, but 85% of SSE Fellows’ organisations are still running (the 1998 cohort’s survival rate alone is over one and a half times conventional business), they gain an average six-fold increase in turnover, over 50% gain more than half their income from trading, they create jobs and volunteering positions (30 and 70 respectively per 10 Fellows), and are delivering countless positive outcomes and inspiring others in their various communities. I would suggest that far from being “left in the lurch” or feeling their money is being “squandered”, funders and investors would consider these mission-led organisations an excellent investment giving a substantial return.

Social entrepreneurship is not just about profit (though earning money should not be a cause of shame), but about an approach and a mindset to addressing unmet needs, big and small. And social entrepreneurs set up all different types of organisations, from charities to for-profit businesses, in order to achieve their goals. If Nick wants to find mercenaries, he might do better to look at his own byline: ‘consultant’.”

We shall see if they publish…

Incidentally, some of the headlines there are from our forthcoming evaluation from the New Economics Foundation. Coming soon….

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Enterprise Week and Social Enterprise Day

I’ve been tracking a few associated pieces about Enterprise Week (and Thursday, Social Enterprise Day). Today is of course, Women’s Enterprise Day (because the acronym is WED?)….anyway, here are some related bits of news:

– Jonathan Bland of SEC in the Society Guardian today saying what you’d expect, really: a rolling out of the 55,000 numbers and a rallying call on procurement

– A couple of slightly more critical responses from the Adam Smith Institute and the Daily Telegraph, the latter of which looks at whether government legislation has helped foster an entrepreneurial culture in the UK…and questions whether event days actually work

– …well, judging by the FT’s coverage, they don’t do any harm, as they have a series of interviews running all week, including some top tips for entrepreneurs (from John Caudwell and Sir Tom Hunter, amongst others)…although the FT is the official media partner….

– Gordon Brown applauds a renaissance of entrepreneurship and enterprise at the start of the week

– Check out the Trailblazers supplement as part of the campaign (via Social Enterprise Magazine)

– From a personal point of view there seems to be a little less going on this year (maybe, because there was SO much going on last year: awards, publication launches etc….), although there is a shindig at no.11 tomorrow (at which SSE will be rolex cinesi perfetti appearing, I believe….), the launching of the social enterprise plan, which will be pored over by us all, and the launch of a new venture from SSE Fellow James Greenshields’ Media for Development: Inside Job Productions

What’s most impressive about the day and the week are the organisations it brings together in one co-ordinated campaign, and that enterprise is promoted by all of those as a means to job creation, wealth creation and improving people’s lives in the round. If some greater focus is given to these issues as a result, then it can’t be viewed a failure: promotion and marketing is a key part to any campaign’s success….

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